Inside of Knoxville reaches an engaged, loyal and hyper-local audience that cares deeply about this city.
With over 120,000 monthly pageviews and a readership in the center city and beyond, your ad will connect with people who are already invested in Knoxville—its businesses, its culture and its future. And not only that, but your ad is a statement to the community that you support FREE independent local journalism.
Advertising Rates
📍Standard Ad (300×250): $600/month
📍Large Ad (300×500): $900/month
⚠️ As our ad rates have not been updated in many years, they will each be increasing by $100/month on June 1, 2026 to account for our strong and established SEO value.
We publish five long-form stories a week (Monday-Friday) plus an events calendar each Sunday. Your ad appears across the site and on every new pageview. Corresponding with your ad, we help create positive visibility for your business, organization or event with wraparound editorial and social media support.
Let’s Work Together
To inquire about ad space or custom partnerships, reach out to publisher/editor Leslie Bateman: 
(865)414-9313 
leslie@insideofknoxville.com
Who Reads Inside of Knoxville?
📈 2025 year in review:
- 1.4 million total pages viewed
- 404.5K total visitors
- 32.9K Facebook followers and 11.8K Instagram followers
- Devices: 60% users viewed on mobile; 36% viewed on desktop; 2% viewed on tablet
In a 2025 reader survey of 492 respondents, we found that our audience is:
📅 Consistent & Loyal
- 59% say they read IOK every time there’s a new post (6x weekly).
- Daily email newsletter with high open rate and 4,455 subscribers
🌆 Actively Downtown …
- 16% live downtown
- 22% work downtown
- 70% visit downtown regularly
🏘️ … But Spread Across the City
While many live downtown, readers also come from Bearden, Cedar Bluff, Farragut, Fountain City, North Knoxville, Sequoyah Hills, South Knoxville, Rocky Hill, West Hills and beyond.
🧠 Civically Engaged
Our readers care about what’s happening in their city from development and infrastructure to the arts, local businesses and community events.
👥 Mature & Invested
- 36% are 65+
- 56% are 30–64
- Our readers have decision-making power and they want to support businesses that share their connection to Knoxville.
Interested in partnership? Reach out!